Flows, campaigns and reporting, run in your client's own account and sent under your name. You keep the contract and the relationship.
Email looks simple to resell until the first bad send. The domain belongs to your client, the reputation lives on that domain, and a campaign that lands in spam lands there under your agency's name.
So we work inside the client's own ESP account. We set up the authentication, warm the sending properly and keep the account in good standing. Access, approvals and the reporting stay with you, and nothing we send carries our name.
Agency partners
01
We read the account before we touch it: domain authentication, list health and what has drifted since the last audit.
02
Email templates and the modular system behind them, built in your client's brand so their team can carry it.
03
Warm-up first, then campaigns and flows on a calendar your client can see, through your approvals.
04
We watch inbox placement and revenue together, fix what drifts and send a report in your template each month.
A white label email marketing agency builds and sends the flows and campaigns your agency has sold, and all of it reaches your client as your work. You keep the contract and the relationship. In practice we are inside the client's email platform, and your name is on the approvals, the calendar and the report.
The domain belongs to your client, so the reputation does too, and that is why we treat it as ours to protect. We set up SPF, DKIM and DMARC before the first send, warm a new or cold domain on a schedule instead of blasting the list, and keep complaint and bounce rates under review. If a send goes wrong we tell you first, with the cause and the fix.
In your client's. Working in the client's own account means the lists, flows and send history stay with them if the relationship ever changes. It also changes how we work: we ask for scoped access, nothing automated goes live without your approval, and we use the platform's own flows rather than anything that has to move when we leave.
A good white label email marketing agency covers deliverability setup and monitoring, automated flows, campaign builds, segmentation, testing and reporting, plus ESP migrations and account audits. We do not sell a fixed package. The scope follows what the client's list and revenue actually need, and you decide how much of it to put in front of them.
Yes, and that is how we write them. Reports arrive in your template with your logo, in plain language, covering revenue, list health and inbox placement. Nothing in them names us, so you can send them to your client the same day without editing.
Less than an email hire, and competitive with a good contractor, with senior people on the account from the start. We do this work directly for large brands and behind the scenes for other agencies. Send us the platform and the list size and we will come back with a number.
Tell us what you're building and we'll get back to you.